Course curriculum

  • 1

    Introduction

  • 2

    Chapter Number 1

    • Plan, Produce, Perform
  • 3

    Chapter Number 2

    • Three Tips For Writing Your Content

    • Objects, A-Ha Moments

    • Concise Writing

    • The 3 Contexts That Matter

    • Long Sentences

    • The Power Of Quotes

    • Headlines

    • Call To Action Or Question

    • Are You Telling Or Are You Showing?
  • 4

    Chapter Number 3

    • Microphones, Editing Tools, Eye Contact, Captions

    • Backgrounds And Lighting

    • Dynamic Movement
  • 5

    Chapter Number 4

    • Defining The Goal

    • The Holistic Approach

    • The Elements And Structure Of A Story

    • How I Structure & Rehearse My Video Content

    • The Hero's Story

    • How To Avoid Failure - Fear
  • 6

    Chapter Number 5

    • Primal vs. Rational

    • Attention

    • Emotions And Why They Matter On Video

    • Cognitive Dissonance & Cognitive Association

    • Attention, Emotion, Memorization, Decision

    • State Of Awareness
  • 7

    Chapter Number 6

    • The LinkedIn Hook

    • The Elements Of A Magic Trick

    • One Final Recap
  • 8

    Chapter Number 7

    • The Stage Is Yours