Course curriculum

  • 1

    You better be hungry!

    • Embarking on a journey you know nothing about

  • 2

    Plan before you start

    • The price you pay when you're not planning

    • Make sure you know what you're paying for

    • Perseverance and advice from others

  • 3

    Ready? Let's begin!

    • Website / hosting / providers

    • Online payment solutions

    • Online booking systems

    • Connecting the dots

    • Your analytics matter

  • 4

    Algorithms or why you might be doing it all wrong

    • The LinkedIn algorithm vs the Instagram algorithm

    • What nobody tells you about LinkedIn / Instagram / Facebook / Eventbrite / Meetup / Your Website

    • Google indexing, Google ranking & SEO

    • Got likes? : Your content strategy

  • 5

    But are you selling?

    • Choose transparency, choose to be different. Why would you be like all of them anyway?

    • Talks, fireside chats, promotions, live sessions, webinars & workshops

    • Give before you ask!

  • 6

    We rise by lifting others

    • You only failed if you learnt nothing from it